Tools, articles and insights for the modern fundraiser.
Audit Your Emails
As discussed in the previous three posts in this series, developing a long-term strategy for engagement requires that you first take stock of the current state of your organization’s assets and audience. This helps you highlight where you are hitting the mark and...
Part 2, Online Fundraising: Who do you think you’re talking to?
Your campaign is only as good as its message – and if you don’t grab your audience’s attention, then what’s the point in working so hard on your campaign in the first place? Before you get rolling on ideas, themes and messaging, consider your organization’s audience...
Audit Your Website
As discussed in the previous two posts in this series, developing a long-term strategy for engagement requires that you first take stock of the current state of your organization’s assets and audience. This helps you highlight where you are hitting the mark and...
5 Creative Ways to Thank Your Major Donors
It’s time to thank your major donors. While these supporters would still benefit from many of the tips offered in our other posts, they may require a slightly different strategy since they are such major supporters.
5 Habits of Engaging Associations
Is your association not seeing the engagement you want from your membership base? Think that they just aren’t interested, or that they just don’t have time for your association? Wrong! They became a member for a reason and they want to engage with your association...
5 Creative Ways to Thank Your Peer-to-Peer Event Participants
The first post in our Thanksgiving series, 5 Creative Ways to Thank Your Donors, discussed ways your nonprofit can augment its “thank you” messaging to donors. Now, it’s time to thank your peer-to-peer event participants. While these supporters would still benefit...