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Canada’s Spam Law: A Brief Run-through

The who, what, where, when and why of Canadian Spam Law. What are we talking about? New changes to Canada’s anti-spam law! This newly implemented legislation could affect your organization and the way you communicate to new contacts. The law defines two distinct types...

The Low-Down on Canada’s New Spam Laws

Do you use email, SMS, social media or instant messaging to reach volunteers, donors and more? Do you carry out these activities in or from Canada? If so, you should be aware of recent changes to Canada’s anti-spam laws. Here’s the low-down regarding Canada’s recently...

Taking a Bite out of Instant Unsubscribes

What can vampires teach us about Instant Unsubs? With more constituents reporting feeling overwhelmed by email overload and opting out of eCommunications, that’s a question we can really sink our teeth into! THE BACKSTORY The Twilight phenomenon is hopefully cluing a...

Disaster Response

Expect the Unexpected. Dealing with Natural Disasters in Your Online Program. Is it just us, or does it seem like nonprofits are constantly wrestling with how to best communicate with constituents following natural and unnatural disasters? More and more, we are faced...