Tools, articles and insights for the modern fundraiser.
Responsive Email is the New Black: The Accessory to Make Your Email Pop, A/B Testing
You’ve planned. You’ve sketched. You’ve design and developed. You even made sure that your email visitors received a “red carpet entry” to your website by creating a crisp landing page. But for some reason, you aren’t 100% sold on that call-to-action button or are...
Dashboards are Dangerous
Heed this warning as you wrestle with data and strategies to incorporate it into your organization: dashboards are dangerous. This sounds counter intuitive to many. Dashboards evolved to sort through data for us. In fact, people create dashboards to present concise...
Project Management Tips: Talking
Even with the best team and a sensible timeline, a project that lacks communication (or “talking” for the purposes of the three T’s) is bound to fail. Delivering the right message to the right people at the right time should be your mantra throughout your project....
More Cowbell – A 14NTC Recap
Whether it was chatting at our booth in the science fair (expo hall), watching various speakers kill it at their sessions or networking at the progressive parties, NTEN’s 2014 Nonprofit Technology Conference was a great experience. My largest take away from this...
Project Management Tips: Timeline
In our first post on project management, we identified seven characteristics of a winning project team. Today, we’ll outline building a successful timeline. In any project, the timeline is both your best friend and biggest enemy as everyone tries to execute against...
Top 3 Recommendations for Successful IFE Programs
The Independent Fundraising Event (IFE) Study is first-of-its-kind research which has provided insights into IFE program execution, adoption and growth. Overall, the study found that IFE programs, also known as DIY fundraising or third-party events, are emerging as a...