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Tools, articles and insights for the modern fundraiser.

Website Development & Your IFE Program

The who, what, where, when and why of website development for IFE Events. In a nutshell, what is website development? Effective website development is a very broad topic, but there are some basic principles that can be applied almost universally to ensure that you’re...

Make the Most of your Mobile Site

The mobile sector of the digital commerce landscape continues to grow rapidly, as more and more users, consumers and supporters opt to use their smartphones over their desktop for an increasing number of tasks and activities. Earlier this year, Google partnered with...

Focus on the Social, Not Just the Media

Nonprofit organizations of all sizes are using social media as part of their marketing and fundraising strategies, but (as is true in the for-profit world) not everyone is doing it well. The tools are pretty much the same across the board. They are easy to use,...

Optimize your #GivingTuesday

The holidays may seem like they're far away, but as you well know they'll sneak up on you! The holiday season brings about two very significant fundraising occurrences; End-of-Year campaigns and #GivingTuesday. While a savvy nonprofit pro will integrate these...