by Kim Keith | Strategy, Technology, UX Design
“Mobile first” is a trend that is only going to get stronger. Right now, 79 percent of Americans have a smartphone and 13 percent access the Internet exclusively through their mobile device. When you look at millennials — a prized demographic for many nonprofits —...
by Kim Keith | Fundraising, Strategy, Technology, UX Design
Here’s a familiar scenario: imagine yourself in the audience at a conference or a presentation. The topic is something you are legitimately interested in and you want to hear what’s being said, but the person giving the talk is starting to sound a little monotonous...
by Kim Keith | Strategy, Technology
Recent surveys show that companies are shifting their marketing investment from print to digital efforts. On the nonprofit side, we have seen a similar dynamic in revenue, with offline fundraising taking a nosedive in the 4th quarter while digital fundraising...
