Live and Virtual Event Fundraising

The most powerful thing a donor can do is ask their friends to donate to your organization.

Participant fundraising leverages donor engagement but requires cultivation and stewardship. We help our clients: recruit and engage participants; engage participants in 360-day events; offer independent fundraising; and provide annual event design, set-up, and participant support. We also developed Boundless Fundraising™ for Facebook so that our event clients can extend their fundraising reach using social media. Our clients raised $10 million using Boundless Fundraising in its inaugural year.

Over more than a decade, we have helped some of the nation’s leading event fundraisers raise millions of dollars online. Our clients include The Lance Armstrong Foundation, the American Cancer Society, the Canadian Cancer Society, World Bicycle Relief, and Operation Blessing.

• Recruitment and Engagement

  You can increase your event performance anywhere from 12 percent to 50 percent with a robust recruitment and engagement plan. We’ll help you evaluate and get the most out of your messaging, your new participant welcome series, coaching messages, visual design, and participant surveys.

• Event Implementation

  The sooner you go-live with your event registration the more successful you will be. September events should be live no later than January 1. Whether you use Convio or Sphere, our experienced implementation team will get you live quickly with your current event design, event homepage, registration, and launch emails.

• Independent Fundraising

  While not yet as mainstream as the Relay for Life, Start! Heart Walk, or Breast Cancer 3-Day, Independent Fundraising Events (IFE’s) are an extension of major volunteer fundraising events and are gaining momentum among donors. IFE’s allow your volunteer fundraisers to raise money for your organization in a way they choose—be it through bake sales, bowling tournaments, marathons, or dinner parties. The ideas are endless and profitable. By applying the same principles of team fundraising and providing your Independent Fundraisers the tools they need to succeed, you create another stream of revenue in your fundraising portfolio.

  Our team helps you with all the success elements of Independent Fundraising, including: branding, sponsorship package, marketing, entry application, participant toolkit, event kits, donor lifecycle, and recognition.

• Participant Support

  Participants, particularly new ones, perform better when they can get support quickly either over the phone or via email. We offer your participants a live and fast response when they have coaching, technology, fundraising, or event questions. This relatively small investment pays dividends in two ways. One, your participant is more effective this year; and two, with a good experience this year, your participant is more likely to come back next year and beyond.

• Webdesign and Development

  Your website is one of the most visible aspects of your organization. Studies show that 86 percent of major donors check your website before making a contribution; and 65 percent of donors who use the Internet check your website every time they give. Our comprehensive website design process leverages our proven expertise in usability, design, integration with social media, and writing for the web to create a compelling, effective website.

  • Usability is the ease with which people can use your website. It usually refers to the elegance and clarity with which the interaction on your website is designed. Usability includes intuitive information architecture that encourages longer site visits and completed donation or advocacy transactions.

• Implementation Services

  Online fundraising is not a trend. It’s an established and evolving channel that needs to be part of your overall fundraising, advocacy, and event plans. Almost every aspect of the Internet requires some kind of software—from your content management system to event fundraising and social media. Allow us to be your experts in setting up your software so that you can stay on point and focused on achieving your mission.